Technology & Development Services

WordPress, Shopify, Next.js. Each one earns its place in a different kind of project, and matching the wrong platform to the wrong site is how businesses end up stuck with a tech stack that fights them for five years.

We have ground rules. Content-heavy site where your team wants to add blog posts and pages on their own? WordPress. Online store doing real volume? Shopify nine times out of ten.

When a site needs something those platforms genuinely can't handle — custom performance, a complex user flow, features built from scratch — then we go custom on Next.js. And we'll say so when that's the call. But it's never the default recommendation because most businesses don't actually need it. Past that, every build we deliver runs on the same non-negotiables, regardless of platform. The outcome? Fast on mobile. Passes Core Web Vitals. Structured to rank on Google and be readable by AI search engines.

Sure, we build from scratch, but we also handle redesigns of existing sites, e-commerce builds, landing pages for ad campaigns, and the ongoing maintenance after launch that most agencies pretend isn't their problem.

One codebase, two platforms. Flutter lets us build your app once and ship it to both Android and iOS without cutting corners on either. The UI, the API connections, push notifications, getting it into both app stores. And we stay on after launch for updates and fixes, because an app that doesn't evolve with your business becomes a problem within six months.

If someone on your team is copying data between spreadsheets, manually sending follow-up emails, or routing leads by hand, that's workflow we can automate. New lead comes through your website? It shows up in your CRM. An email sequence starts. Your sales team gets a notification. Nobody had to press a single button. We design and build these systems for lead routing, internal alerts, form-to-CRM pipelines, and any repeatable process that shouldn't depend on someone remembering to do it.

Your CRM isn't talking to your email platform. Payment data isn't landing in your accounting software. Somebody on your team downloads form submissions from the website every Monday and copies them into a spreadsheet because nobody built the connection properly.

We fix that. We connect platforms through their APIs, webhooks, and data sync layers. On the CRM side, we work with HubSpot, Salesforce, and Pipedrive. For email, Mailchimp and ActiveCampaign are our go-tos; Klaviyo when it's e-commerce; occasionally Brevo. Payments are nearly always Stripe or PayPal. Plenty of clients run both at the same time, which creates its own reconciliation headache that we also handle.

Beyond those, we work with ERPs, custom internal tools, and whatever else your business is running, keeping the plumbing that keeps everything connected clear.

A striking number of the businesses we audit are making decisions based on tracking that doesn't work properly. Double-counted conversions. Missing events. A Google Analytics setup from 2019 that nobody's touched since. We install proper tracking from scratch. Custom event tracking for whatever matters to your specific business. GA4, Google Tag Manager, Meta Pixel, conversion goals. Once the tracking is actually clean, we build reporting dashboards in Looker Studio, so everything lives in one place instead of being spread across six different platforms.

A CRM that nobody on the team uses properly causes more problems than not having one at all. Deals go missing. Data contradicts itself across three different records. The sales team gives up and goes back to spreadsheets.

We set up, customise, and migrate CRM platforms to match how your sales and marketing actually work. Custom fields that reflect your real pipeline. Stages built around your actual sales process. Permissions set up so the right people see the right things. And if you're moving from one CRM to another, we handle the migration. Every contact, every deal, every note comes across clean.

Google is no longer the only place people find businesses. ChatGPT has a search function. Perplexity pulls answers from across the web and cites sources. Google itself now shows AI-generated summaries above the traditional results. If your website isn't built for these systems to read, you're invisible to a growing part of your market, and most businesses don't even know it's happening.

We handle the technical side of search visibility. Schema markup so AI systems understand what your business does. Structured data for your services, FAQs, products, and reviews. robots.txt configured to let AI crawlers in instead of blocking them by default. llms.txt files that help language models navigate your site. Entity optimisation so your brand shows up as a recognised answer, not just another link. The goal is simple: when someone asks an AI assistant "what's the best option for X," your business is in the answer.